Hi Sara and Harlan,
I saw both videos and they were very interesting.
I have used craigslist a bit and am trying to do both privates as well as have small classes. I did get a private person this summer who came this for a month and then wanted to transition into a group due to money and fact he was no longer embarrased by his lack of flexibility as it had improved. I enjoy small classes/groups too so that is fine except scheduling often isn't easy with 4-5 people. Here are a few questions I have:
1) To market for private students is it best to focus on something specific such as weight loss or reducing anxiety/stress/depression within the ad (I'm a therapist so have background in that)? Is there a specific market of people who might want long-term individual lessons - my experience has been people seem to want to join a small class I offer after 4 or so individual lessons and then just have individual lessons sporadically after that.
2) I find from craigslist when people seem interested in attending a small class I get e-mails where people will say they can only come friday morning or tuesday evening etc. I am thinking I should set up 3-4 separate times during the week for group classes and then tell those times to people as otherwise it is very hard to figure out various time requests. Does that make sense?
I will work on my ads a bit and try them out on the forum.
Thank you for this forum. Yoga is so beneficial and something that is hard to know how to market effectively.
Debbie
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