Hi, first thing to say is that in an ultra competitive market such as NYC, your chances for organic placement for any of the terms that really matter is really slim.
Right now, they are slimmer than my chances of getting into side crow but that's another story.
That being said, your URL is an important message. And the urls you have suggested convey no benefits or explanations.
They contain no reason for anyone to select your name.
The domains I select are uniformly benefit driven.
BalanceNYClife doesn't mean anything except to you.
I would go with pay per click to a domain name that conveys benefits.
Good luck.
Harlan
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