What's Your Drishti?

[lashannasmall]

I would love to be able to quit my "day job" and do privates. I need to make at least 30,000 doing it before I can even consider quitting work. Has anyone transitioned from their day job to full time yoga? Do you have any advice?

[Administrator]

Sara is doing considerably better than that. Shhh. Don't tell he I told
you.

Yes it can be done.

Go through this site and follow the suggestions.

You can do it.

Peace.

Harlan

[tentoes]

I am never going to utter the sentence "there's no money in Yoga" again.

Well done, and thank you. The car is gorgeous, but the encouragement priceless.

I have just opened my own studio (www.tentoes.com.au). We operate 3 days per week (sharing the space with another Yoga business) because I have kept a corporate marketing job 3 days per week to pay the bills. It would be wonderful if the studio grew to be able to replace my corporate job. Then I could focus on what I love! What's a reasonable timeline to aim for?

Sat Nam!

Rachel

[Administrator]

What's a reasonable timeline?

That depends...

What's your marketing plan?

If I ran a yoga studio, I'd run it at high capacity...

But I would market it differently than the way yoga is
marketed.

Peace.

Harlan

[tentoes]

Originally Posted by Administrator

If I ran a yoga studio, I'd run it at high capacity...

But I would market it differently than the way yoga is
marketed.

Peace.

Harlan

Hi Harlan,

Don't tease me...tell me more?! I've just opened a studio (you kindly reviewed my website - thank you!) so I'm on a steep learning curve.

So far so good, I think. I actually have more students than I have teachers for.

I've used a Google adwords ad, printed postcard (distributed in two different ways), website, just one magazine ad and various free website listings and direct emails. In three weeks I've generated a mailing list of just under 100 people by having people sign up on my website.

I am focusing on being unintimidating to those who are new to yoga and keeping my branding free and light - avoiding Yoga cliches that make beginners feel like they're outside "the club".

I have been contacted by two companies in the past week who want me to arrange corporate classes in their offices, so I'm looking into how to set this up too.

Would love to hear more about how you would "market it differently to the way yoga is marketed".

Rachel